Brand Development Approach For Brand Consultant Ahsan Chaudhry

EVERYTHING IS CONNECTED
BRAND -- CUSTOMER -- EXPERIENCE

ahsan-approach-for-branding

BASED ON MY APPROACH HOW I DELIVER

DISCOVERY OF THE CLEAR MESSAGE FROM CUSTOMER'S PROSPECTIVE

FINANCIAL ADVISOR
BUSINESS

CUSTOMER'S PROBLEM

Most people can’t get their heads around their financial future

PLAN TO HELP

So we created a financial map that’s put all your info on a weekly dashboard

SUCCESS STORY

Giving you peace of mind about your finances.

USED CAR SALES
BUSINESS

CUSTOMER'S PROBLEM

Nobody like haggles with
a car salesman

PLAN TO HELP

So we removed the salesman entirely. You can choose and test drive a car hassle free

SUCCESS STORY

So you have a peaceful experience getting the car you want.

PET STORE
BUSINESS

CUSTOMER'S PROBLEM

Pet owners are concerned about what their pets are really eating

PLAN TO HELP

So we sourced our food from
trusted local vendors

SUCCESS STORY

Which ensures your pet stays happy and healthy

MIX WITH THE REAL EQUATION

MEMORIZE THE REAL MESSAGE AND BE ABLE TO REPEAT IT OVER AND OVER
TEACH IT TO THE ENTIRE TEAM
OPEN YOUR KEYNOTE WITH THIS STATEMENT
USE IT IN AS MUCH MARKETING MATERIAL AS POSSIBLE

The brand promise should communicate with the internal and external organization. Use the exact same language over and over because you are branding into a mind of the subconscious of your customer. The same language with the same words over and over, it could be your competitive advantage in the marketplace.